Pricing

Site development is the largest part of the budget. The larger your site is, the more it will cost. The good news is that once the layout is done it is less expensive to add pages later or in the beginning. A properly done layout also makes it less expensive to update in the future. Think about starting the site with the basics and adding to it over time.

Graphics and images are a necessary part of the site. The standard rule is the more you want the more expensive it is. Stock graphics or images are simple and inexpensive to add to the site. Some of the better photographs or images cost money just to get and use in your site. Small, simple graphics for buttons and the like are inexpensive, but larger more complex graphics are always more time consuming to get just right. Product photos usually need a little work to have them come out clear and download quickly.

Site optimization is one of the most important parts of your web site project. The best site in the world will never get noticed if you don't direct people to it. The idea is you want potential customers to find your site before they find your competitors. The original search engine tricks don't work anymore and are continually changing. To stay ahead of the competition, registration should be tracked and maintained.

Updates are always part of your web site. Some changes may come shortly after the site is done because a new product is ready. Minimal changes may just be necessary once in a while to keep information current. Professionalism and validity are drastically comprimised when a website is saturated with out of date content. Sites that attract the most return visitors continuously change the information so visitors have something new to read and view.